Burberry’s Social Retail Store: Combining Luxury Retail with Social Media

Image via Burberry

When you first step into the Burberry store in Shenzhen you might accidentally mistake it for a pop up art show. With ten rooms each offering a different interactive experience you might even be too immersed in it all to actually shop. Interactive features like the living sculpture that reflects the viewer’s shape and the Thomas cafe are only a couple of the many…